Why audio content automation?
Audio marketing has exploded. That’s good because you’ve finally got a way around those annoying barriers that people tend to erect when they sense old-school sales marketing. But it’s bad because it means you’re competing against a tidal wave of shiny new content from competitors, analysts, thought leaders, bloggers and wannabes.
Bottom line: good content isn’t enough anymore. You need insanely great content that’s on- strategy and incites action. And you need to deliver it in a consistent, ongoing program. To do that, you need audio content automation to accomplish and achieve customer motivation.